几个月前，著名作家和用户体验设计师达斯汀•柯蒂斯（dustincurtis）厌倦了博客平台的“缺乏灵感的本质”，他从头开始建立了自己的个人博客。在看到他所说的思维和写作方式的改进后，柯蒂斯决定以Svbtle的名字与其他人分享他的布局和管理工具。现在全世界都可以从这个看起来很棒的平台上获益，对吧？可惜没有。相反，柯蒂斯正在向一群经过审查的博客精英开放。

"The goal is simple: when you see the Svbtle design, you should know that the content is guaranteed to be great. Network bloggers are encouraged to keep quality high at the expense of everything else."

Svtble确实已经有了一些好的内容，Curtis在他的声明中暗示，这个平台将向公众开放，但是围绕这个网站已经有了一些争议。在这则公告被分享到黑客新闻后，Svbtle因其封闭平台的做法招致了大量批评。进入舞台左边，奈特·维纳特。显然对柯蒂斯的开发方法和他过去处理批评的方式感到不满，维纳特决定翻拍整个平台。他称之为Obtvse，它几乎和最初的平台一样，没有一些动画。Wienert已经发布了源代码以供任何人编译、编辑和改进。

但还有更多！维纳特随后又在《黑客新闻》上分享了这个新网站，引起了柯蒂斯的愤怒（现在又收回了）回应：

"This is almost unbelievable. No matter what you think about me or my product decisi***, it is flatly wrong to ripoff work. It's shameful, even. Please take this site down and delete the Github repository. The work isn't yours. Just wait until Svbtle is finished and open to the public. The reason it's closed is really simple: it's not ready yet."

维纳特白手起家地写了Obtvse，因此没有窃取任何代码，但这个网站是对柯蒂斯如此明目张胆的攻击，以至于明显的情绪反应是可以理解的。公平地说，这不是Svbtle公关的开始方式，然而，柯蒂斯很快编辑了他的评论如下：

"As a designer, I find it somewhat perplexing that people here demand that code be directly copied for something like this be wrong. Design is more abstract than code, yes, but it's just as fundamental a part of the resulting product.

Copying design, especially when the original source is so obvious, has damaging effects that are hard to quantify. Poor clones can directly damage the creation of a strong original brand and can preempt future creative product positioning. Because it is not user facing, identically copied code--when the design has been changed--has no such effects. Why do so many people believe that only copying code should be c***idered wrong when design has the potential to be more damaging? To me, they are both equally wrong.

Great artists steal. Please steal my ideas. Take them, manipulate them, and build them into something that is your own. I wouldn't have publicized my new platform if I didn't expect the ideas to be used. Just please don't copy my implementation or designs. I need those things to be sacred so I can craft experiences that are not diluted by external factors."

用一句被过度使用的格言来说，“没有不好的宣传”，总而言之，Obtvse可能是发生在Svbtle身上最好的事情。